DDR Corp’s Paseo Colorado Shopping Center in Pasadena will soon show off some changes to the tune of $70 million. During a Commemorative ceremony Pasadena Mayor Terry Tornek and District 6 Councilman Steve Madison announced the addition of new retailers at the mall. Those new shops include: Victoria’s Secret, Chico’s, Soma, White House/Black Market, West Elm and a new dinner theater concept called The Rose.
DDR Corp. Communications Manager Brandon Glenn says some new construction will also take place at the mall in two major parts. The first phase involves demolition of the 150,000 square foot former Macy’s building. They’ll replace that with two new buildings. One will be a six-story, 179-room Hyatt Place hotel on the south end of the site along East Green Street. The other will be a seven-story, mixed-use building on the north end of the site, along East Colorado Boulevard, and will include a mix of restaurant and retail space and 71 for-sale residential units.
The second part of the project will include a comprehensive shopping center upgrade, which will include new storefront facades, walkways, lighting, flooring and landscaping throughout the property. Additionally, the existing pedestrian walkway in the interior of Paseo Colorado will be extended to the east to connect to Los Robles Avenue.
“The $70+ million investment in Paseo Colorado, combined with the addition of several new retailers, condos and the hotel, demonstrates the substantial appeal of the Pasadena market. Pasadena, in general, and Paseo Colorado, specifically, are very attractive to a wide variety of successful and growing national retailers due to their strong demographics and unmatched location,” says Glenn.
The new tenants will complement the strong lineup of existing retailers and restaurants, which includes ArcLight Cinemas, Tokyo Wako, Equinox, DSW, Coach, Yard House and Tommy Bahama.